Topic № 40
Managing Change without Pain

In order for a company to survive, it must change. Change can be very disruptive and cause companies to fall apart. Therefore, companies should make major changes that are interspersed with smaller changes. This allows for companies to manage change using the dynamic stability approach.

The Problem with Change

Typically changes in the past have involved companies making changes that maximize the growth of the company or increase economic value as fast as they are able to. Companies have made changes and have only considered the short term effects of those changes. With the use of the dynamic stability approach the changes that are made can last over both the short term and long term.